{"id":49,"date":"2012-10-28T17:13:59","date_gmt":"2012-10-28T17:13:59","guid":{"rendered":"http:\/\/marksampsonportfolio.com\/?p=49"},"modified":"2013-01-31T10:48:28","modified_gmt":"2013-01-31T10:48:28","slug":"jack-daniels","status":"publish","type":"post","link":"http:\/\/marksampsonportfolio.com\/?p=49","title":{"rendered":"Jack Daniel\u2019s"},"content":{"rendered":"<p>Jack Daniels: Design the website for the live music event promotion for Jack Daniels Ireland, Sweden and India &#8211; Client: Brown Forman. <\/p>\n<p>Art directed and designed advertising including press and posters.<br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"54\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=54\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"Jack Daniel&amp;#8217;s\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/gridly\/JD\/3.jpg?resize=472%2C312\" alt=\"\" title=\"Jack Daniel&#039;s\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-54\" \/><\/a><br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"54\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=54\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"Jack Daniel&amp;#8217;s\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/gridly\/JD\/6.jpg?resize=472%2C312\" alt=\"\" title=\"Jack Daniel&#039;s\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-54\" \/><\/a><br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"54\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=54\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"Jack Daniel&amp;#8217;s\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/gridly\/JD\/7.jpg?resize=472%2C312\" alt=\"\" title=\"Jack Daniel&#039;s\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-54\" \/><\/a><br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"54\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=54\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"Jack Daniel&amp;#8217;s\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/gridly\/JD\/4.jpg?resize=472%2C312\" alt=\"\" title=\"Jack Daniel&#039;s\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-54\" \/><\/a><br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"54\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=54\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"Jack Daniel&amp;#8217;s\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/gridly\/JD\/5.jpg?resize=472%2C312\" alt=\"\" title=\"Jack Daniel&#039;s\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-54\" \/><\/a><br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"54\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=54\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"Jack Daniel&amp;#8217;s\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/gridly\/JD\/2.jpg?resize=472%2C312\" alt=\"\" title=\"Jack Daniel&#039;s\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-54\" \/><\/a><br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"54\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=54\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"Jack Daniel&amp;#8217;s\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jd1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/gridly\/JD\/1.jpg?resize=472%2C312\" alt=\"\" title=\"Jack Daniel&#039;s\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-54\" \/><\/a><br \/>\n<\/br><br \/>\n<a href=\"http:\/\/www.jdset.ie\">www.jdset.ie<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jack Daniels: Design the website for the live music event promotion for Jack Daniels Ireland, Sweden and India &#8211; Client: Brown Forman. <\/p>\n","protected":false},"author":1,"featured_media":406,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[14,1,35,13,6],"tags":[5,4,3,36,9],"class_list":["post-49","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fonts","category-graphicdesign","category-photoshop","category-typography","category-webdesign","tag-design","tag-graphic-design","tag-photoshop","tag-print","tag-project-management"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8vgAn-N","jetpack-related-posts":[{"id":95,"url":"http:\/\/marksampsonportfolio.com\/?p=95","url_meta":{"origin":49,"position":0},"title":"Jack Daniel\u2019s Single Barrel","author":"MS","date":"","format":false,"excerpt":"Promotional brochure for Jack Daniel's premium brand 'Single Barrel' - Brown Forman","rel":"","context":"In &quot;Art direction&quot;","block_context":{"text":"Art direction","link":"http:\/\/marksampsonportfolio.com\/?cat=12"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel.jpg?fit=777%2C513&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel.jpg?fit=777%2C513&resize=350%2C200 1x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel.jpg?fit=777%2C513&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel.jpg?fit=777%2C513&resize=700%2C400 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The brief was to design a can which was contemporary but still retaining the Jack Daniel's style of branding","rel":"","context":"In &quot;Alias&quot;","block_context":{"text":"Alias","link":"http:\/\/marksampsonportfolio.com\/?cat=15"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/JDcan5.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":126,"url":"http:\/\/marksampsonportfolio.com\/?p=126","url_meta":{"origin":49,"position":2},"title":"314 x 314","author":"MS","date":"","format":false,"excerpt":"314x314 was an exhibition bringing together some of the music industry's best graphic designers, illustrators, photographers and artists of the past 30 years. The site had to reflect the creativity of the work but not distract from it.","rel":"","context":"In &quot;Art direction&quot;","block_context":{"text":"Art direction","link":"http:\/\/marksampsonportfolio.com\/?cat=12"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/314.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":210,"url":"http:\/\/marksampsonportfolio.com\/?p=210","url_meta":{"origin":49,"position":3},"title":"i-Cappella","author":"MS","date":"","format":false,"excerpt":"The design had to be fresh and current to appeal to the cutting edge professionals of the music industry. UI\/UX is a fundamental part of this project...","rel":"","context":"In &quot;Art direction&quot;","block_context":{"text":"Art direction","link":"http:\/\/marksampsonportfolio.com\/?cat=12"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/iCB.jpg?fit=770%2C1155&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/iCB.jpg?fit=770%2C1155&resize=350%2C200 1x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/iCB.jpg?fit=770%2C1155&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/iCB.jpg?fit=770%2C1155&resize=700%2C400 2x"},"classes":[]},{"id":142,"url":"http:\/\/marksampsonportfolio.com\/?p=142","url_meta":{"origin":49,"position":4},"title":"Talk To You","author":"MS","date":"","format":false,"excerpt":"Talk To You is an online counselling and psychotherapy site. The brief was to project a soothing visual identity with both the logo and website. Site currently being developed.","rel":"","context":"In &quot;Art direction&quot;","block_context":{"text":"Art direction","link":"http:\/\/marksampsonportfolio.com\/?cat=12"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/tyl.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":30,"url":"http:\/\/marksampsonportfolio.com\/?p=30","url_meta":{"origin":49,"position":5},"title":"Foruli Publishing","author":"MS","date":"","format":false,"excerpt":"Foruli Publishing: Complete redesign of ultra cool music publishing house. Needed to convey a sense of style, quality and professionalism that would attract buyers and possible authors of future projects.","rel":"","context":"In &quot;Fonts&quot;","block_context":{"text":"Fonts","link":"http:\/\/marksampsonportfolio.com\/?cat=14"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/1.jpg?fit=777%2C513&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/1.jpg?fit=777%2C513&resize=350%2C200 1x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/1.jpg?fit=777%2C513&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/1.jpg?fit=777%2C513&resize=700%2C400 2x"},"classes":[]}],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/02\/JDB.jpg?fit=770%2C1155","_links":{"self":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts\/49","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=49"}],"version-history":[{"count":27,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts\/49\/revisions"}],"predecessor-version":[{"id":652,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts\/49\/revisions\/652"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/media\/406"}],"wp:attachment":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=49"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=49"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=49"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}