{"id":95,"date":"2012-10-25T18:10:47","date_gmt":"2012-10-25T18:10:47","guid":{"rendered":"http:\/\/marksampsonportfolio.com\/?p=95"},"modified":"2013-02-04T17:55:59","modified_gmt":"2013-02-04T17:55:59","slug":"jack-daniels-single-barrel","status":"publish","type":"post","link":"http:\/\/marksampsonportfolio.com\/?p=95","title":{"rendered":"Jack Daniel\u2019s Single Barrel"},"content":{"rendered":"<p>Promotional brochure for Jack Daniel&#8217;s premium brand &#8216;Single Barrel&#8217; &#8211; Brown Forman<br \/>\n<\/br><br \/>\nThe was to create a high quality brochure promoting the Single Barrel brand to potential distributors and customers. As BF hadn&#8217;t launched Single Barrel fully in the UK, I was tasked to help create a style that would continue to be used for any UK promotion. The budget allowed for a number of printing techniques such as matt laminate, spot UV varnish and 5 colour printing, all on exceptionally high quality paper stock. Also included were invites and stationary.<br \/>\n<\/br><br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"97\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=97\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb1.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"jdsb1\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb1.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel2.jpg?resize=472%2C312\" alt=\"\" title=\"jdsb1\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-97\" \/><br \/>\n<\/br><br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"100\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=100\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb2.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"jdsb2\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb2.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel3.jpg?resize=472%2C312\" alt=\"\" title=\"jdsb2\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-100\" \/><br \/>\n<\/br><br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"98\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=98\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb4.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"jdsb4\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb4.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel5.jpg?resize=472%2C312\" alt=\"\" title=\"jdsb4\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-98\" \/><br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"98\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=98\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb4.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"jdsb4\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb4.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel6.jpg?resize=472%2C312\" alt=\"\" title=\"jdsb4\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-98\" \/><br \/>\n<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"98\" data-permalink=\"http:\/\/marksampsonportfolio.com\/?attachment_id=98\" data-orig-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb4.jpg?fit=472%2C312\" data-orig-size=\"472,312\" data-comments-opened=\"0\" data-image-title=\"jdsb4\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/jdsb4.jpg?fit=472%2C312\" src=\"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel7.jpg?resize=472%2C312\" alt=\"\" title=\"jdsb4\" width=\"472\" height=\"312\" class=\"alignleft size-full wp-image-98\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Promotional brochure for Jack Daniel&#8217;s premium brand &#8216;Single Barrel&#8217; &#8211; Brown Forman<\/p>\n","protected":false},"author":1,"featured_media":663,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[12,1,7,35,11],"tags":[38,5,4,3,36],"class_list":["post-95","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-art-direction","category-graphicdesign","category-indesign","category-photoshop","category-print","tag-art-direction","tag-design","tag-graphic-design","tag-photoshop","tag-print"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8vgAn-1x","jetpack-related-posts":[{"id":196,"url":"http:\/\/marksampsonportfolio.com\/?p=196","url_meta":{"origin":95,"position":0},"title":"Jack Daniel\u2019s &#038; Coke","author":"MS","date":"","format":false,"excerpt":"Packaging design pitch for Brown Forman\/Jack Daniel's Jack\/Coke mix in a can. The brief was to design a can which was contemporary but still retaining the Jack Daniel's style of branding","rel":"","context":"In &quot;Alias&quot;","block_context":{"text":"Alias","link":"http:\/\/marksampsonportfolio.com\/?cat=15"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/JDcan5.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":49,"url":"http:\/\/marksampsonportfolio.com\/?p=49","url_meta":{"origin":95,"position":1},"title":"Jack Daniel\u2019s","author":"MS","date":"","format":false,"excerpt":"Jack Daniels: Design the website for the live music event promotion for Jack Daniels Ireland, Sweden and India - Client: Brown Forman.","rel":"","context":"In &quot;Fonts&quot;","block_context":{"text":"Fonts","link":"http:\/\/marksampsonportfolio.com\/?cat=14"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/02\/JDB.jpg?fit=770%2C1155&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/02\/JDB.jpg?fit=770%2C1155&resize=350%2C200 1x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/02\/JDB.jpg?fit=770%2C1155&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/02\/JDB.jpg?fit=770%2C1155&resize=700%2C400 2x"},"classes":[]},{"id":147,"url":"http:\/\/marksampsonportfolio.com\/?p=147","url_meta":{"origin":95,"position":2},"title":"The RAC Club","author":"MS","date":"","format":false,"excerpt":"Pitch to redesign the quarterly members brochure for the RAC private members club, London.","rel":"","context":"In &quot;Art direction&quot;","block_context":{"text":"Art direction","link":"http:\/\/marksampsonportfolio.com\/?cat=12"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2010\/12\/rac1.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":555,"url":"http:\/\/marksampsonportfolio.com\/?p=555","url_meta":{"origin":95,"position":3},"title":"Manricom","author":"MS","date":"","format":false,"excerpt":"Manricom are an international commercial rights company, looking after the likes of Kate Moss and Bryan Adams.","rel":"","context":"In &quot;Graphic Design&quot;","block_context":{"text":"Graphic Design","link":"http:\/\/marksampsonportfolio.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/01\/M1.jpg?fit=777%2C513&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/01\/M1.jpg?fit=777%2C513&resize=350%2C200 1x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/01\/M1.jpg?fit=777%2C513&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/01\/M1.jpg?fit=777%2C513&resize=700%2C400 2x"},"classes":[]},{"id":1,"url":"http:\/\/marksampsonportfolio.com\/?p=1","url_meta":{"origin":95,"position":4},"title":"Chris Morris\/Channel 4","author":"MS","date":"","format":false,"excerpt":"DVD sleeve, special packaging design and art direction for 'JAM', 'Brasseye' and 'The Day Today' - Chris Morris\/Channel 4.","rel":"","context":"In &quot;Art direction&quot;","block_context":{"text":"Art direction","link":"http:\/\/marksampsonportfolio.com\/?cat=12"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/10\/JamB.jpg?fit=770%2C1155&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/10\/JamB.jpg?fit=770%2C1155&resize=350%2C200 1x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/10\/JamB.jpg?fit=770%2C1155&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2012\/10\/JamB.jpg?fit=770%2C1155&resize=700%2C400 2x"},"classes":[]},{"id":294,"url":"http:\/\/marksampsonportfolio.com\/?p=294","url_meta":{"origin":95,"position":5},"title":"138SunGame.com","author":"MS","date":"","format":false,"excerpt":"138 Sun Game is an Anglo Chinese online casino whose USP is to specifically target the European Chinese community...","rel":"","context":"In &quot;Art direction&quot;","block_context":{"text":"Art direction","link":"http:\/\/marksampsonportfolio.com\/?cat=12"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2014\/05\/1sg.jpg?fit=777%2C513&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2014\/05\/1sg.jpg?fit=777%2C513&resize=350%2C200 1x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2014\/05\/1sg.jpg?fit=777%2C513&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2014\/05\/1sg.jpg?fit=777%2C513&resize=700%2C400 2x"},"classes":[]}],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/marksampsonportfolio.com\/wp-content\/uploads\/2013\/02\/JDSBarrel.jpg?fit=777%2C513","_links":{"self":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts\/95","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=95"}],"version-history":[{"count":11,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts\/95\/revisions"}],"predecessor-version":[{"id":508,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/posts\/95\/revisions\/508"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=\/wp\/v2\/media\/663"}],"wp:attachment":[{"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=95"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=95"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/marksampsonportfolio.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=95"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}